Here’s a rule that has been around for a long time. If you’re in sales you know it and need to remind yourself of it often. In sales, the rule states that 20% of your customers will generate 80% of the revenue. Once your target audience is identified it’s all about delivering your message and value proposition. Invest in the things, that work, that you do well and that are effective. You’ll see results. Never give up.
Rainmakah's Blog 